Marketing Packages from New Golf Media

Reach the Green with Marketing Packages from NGM

You know the "green" we're talking about - the Golfer Dollar!

NGM helps you reach golfers via a number of innovative advertising channels:

The Championship Scoreboard - Our innovative golf course signage
Clubhouse HDTVs - High-visibility indoor advertising
Events - NGM personnel can promote your products in person
Virtual Guided Tours - One-of-a-kind online exposure
ReachTheGreen.com - The tri-state area's only online golf community

Here's the data on golfers:

The average golfer is a 40 year old male, married, and comes from a household with an income of over $79,000.

Here are some other interesting facts about golfers:

Income and Work

53% of golfers are professionals, managers, or salespeople
25% of golfers have an income of $100,000 or more
78% of golfers are influential in making purchasing decisions at work

Investments and Real Estate

60% of frequent golfers have $100,000+ in investments
17% of golfers 18-29 are buying or selling a home within 12 months

Automotive

23% of golfers plan on buying or leasing a new car within 12 months
33% of golfers own a new car (1-2 years old)

Travel

Golfers spend over $26 billion per year in travel
80% plan to vacation next year; 80% plan on playing golf during vacation

Hobbies

45% of golfers regularly participate in gardening/home improvement
46% read books regularly

Leisure

67% patronize expensive restaurants
85% patronize moderately-priced restaurants
64% have consumed beer in the past 12 months
43% have consumed wine in the past 12 months

Other

69% always/sometime wear sunglasses while playing golf

And the popularity of golf will continue to grow: As Baby Boomers start to play more golf, they will add 75 to 100 million incremental golf rounds over the next few years.

(Sources: National Golf Foundation, PGA Marketing Center)

Download a PDF
version of this data.